Best Practice Home Page Design - A Must In Basic Website Package

You are all set to launch your website, the new face of your company online. You have opted for a website development company and have signed up for a basic website package. But what are you getting for the price you are paying?

Web design in 2015 is all about the user’s experience and how to make it better. As most people are aware, your home page is key. It is the most important page – this is where your visitors first catch a glimpse of who your company is and what you are offering. So, when it comes to designing your website, make sure that you are getting it done by an experienced, qualified web development company and payment gateway integrator like Suncoast Web Solutions who include the industry’s best practices for Home Page design in their website packages. 

It’s Just A Home Page- How Crucial Can It Be?  

Your visitors can only turn into potential customers when they understand your business and how they can benefit from dealing with you. When they visit your website, do they like the look of it? Do they feel comfortable? Is it easy for them to navigate through the other pages, or does it get frustrating and they just quit?

Confused or impressed? Giving up on you in disgust or ready to make a deal? That’s how crucial your Home Page is.

What Are The Best Practices That Should Be Followed? 

Anyone who understands the importance of a Home Page will make sure that is designed so that it is not only search engine friendly, but user friendly as well.

An important factor to bear in mind is that Google has announced that its search algorithms will give preference to responsive websites from April 21, 2015.

Some of the other factors essential to Home Page design include:

• Responsive Design - Bring your website to everyone, on any device, anywhere, anytime. That is what responsive design is all about. You have to make your website accessible to everyone, from the smallest phone screen to the largest desktop. A responsive design will check what kind of device your customer is using and serve up the most appropriate version of your website’s content to suit their screen size. 

• Imagery - Without good imagery and/or graphic design, your website will be pretty boring. You don’t need too much happening visually, but some imagery should be incorporated to make the content engaging. People have emotional responses to imagery – properly chosen, it can make them feel what you would like them to feel about your product or service.

• Cut Down On The Use of Menus - It is important to keep your website as clutter free as possible. So, give the simplest menu options as possible to your visitors. It makes navigation easier and gives them time to focus on your brand content more.

When you are putting your business online, it is important that you keep your visitors and make them come back to your site again. There is a lot to explore in home page design but implementing these thoughts can help make your website rise above others and have an impact.

Secure Payment Gateway – An Essential Inclusion for your Website?

In order to establish a business and reach out efficiently to your target customers, it is extremely important to create a website where they can find everything they want to know about your products and services. There are various reputable companies working to provide effective online business solutions and help your business enhance its online presence, improve brand recognition and increase web traffic. 

The Basic Website Package 

 When you are creating a website for the first time (either for a new business or an existing one that does not have a website), you should consider a website starter pack. A website starter pack is a very basic website creation which doesn't involve excessive cost. Since a many changes and additions often need to be made before a website reaches a point where businesses can achieve desired results through them, it is advisable to opt for a basic website package that allows you to establish your online presence without being too expensive.

Is Your Business Visible to Your Potential Customers

Since the main purpose of creating a website is to be able to reach out successfully to your potential customers, the next thing you need to make sure of after selecting a website design package is making sure that your website can easily be found on the Internet.

Reliable companies providing web solutions can provide effective SEO services on the Sunshine Coast and in other regions to ensure high visibility in search engine results and a remarkable increase in visitor count. They employ advanced, high-end Search Engine Optimisation techniques that involve examining and analysing the type of business you have, your industry and your competitors to enhance your business opportunities.

Include the Facility of A Secure Payment Gateway

If you have a website, including a secure payment gateway provides you with the opportunity to receive payments from your customers through your site. It enables you to automate payments from your customers for a number of reasons, such as subscription services, purchase of your products, donations or tickets to events. Reputable web solution companies will work with you and the various secure payment gateway providers such as PayPal, eWay and Merchant Warrior to give you with the opportunity to accept payments securely from your clients through your website.

Get in touch with a trusted web solution company and take advantage of their expert services to create an effective e-commerce website and improve the online presence of your business.